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Leagues and Governing Bodies

Australian Football League To Trial New Helmets To Combat Concussions

Revolutionary new helmets, custom-built for Australian Football League players, are "being designed as the game ramps up its efforts to fight concussion," according to Sam McClure of THE AGE. The helmets, "whose design is being funded by the AFL," come as AFL Chief Medical Officer Dr. Peter Harcourt "declares the competition has barely scratched the surface in understanding concussion." According to AFL researcher Dr. Andrew McIntosh, helmets being worn in football codes are "less effective than those used more than 15 years ago." Harcourt said, "If you were thinking in terms of our understanding of concussion, if it's a 100-kilometer journey, we're probably 15 kilometers down the road. So, we've got a long way to go." Two different helmet specifications are reportedly "in the process of being developed," the "basic" and the "advanced," with the former having already been presented to AFL representatives (THE AGE, 8/16).

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ Morning Buzzcast: May 7, 2024

The PWHL playoffs set to begin after record-breaking inaugural season; Smith Entertainment Group announces plans for Utah hockey franchise HQ; new title sponsors for the PGA Tour event in Charlotte and college football bowl game in Arizona.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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