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Marketing and Sponsorship

Marketplace Roundup: Bundesliga Side FC Schalke Signs Deal With AOK NordWest

Bundesliga side FC Schalke signed a new sponsorship deal with health insurance provider AOK NordWest until '19. As part of the three-year deal, AOK NordWest will become the club's official health partner ( Schalke ). German Hockey League (DEL) side Krefeld Pinguine agreed to a new helmet s...

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SBJ Morning Buzzcast: May 31, 2024

Friday quick hits; Skipper/Levy behind Unrivaled, to launch in '25 around 3x3 concept; basketball and pickleball show big participation growth in U.S.

Kate Abdo, Ramona Shelburne and a modern day “Heidi Moment”

On this week’s pod, CBS Sports’ Kate Abdo gets us set for the UEFA Champions League final. ESPN’s Ramona Shelburne shares what went into executive producing her upcoming FX mini-series, "Clipped," about the Donald Sterling saga, and SBJ's Mollie Cahillane joins to tell us who's up and who's down in sports media.

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