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Int'l Cricket Council Says 2015 Cricket World Cup Was Most Followed Cricket Event Ever

Overwhelmed by the World Cup's success, Int'l Cricket Council CEO David Richardson said that "it has been the most followed cricket event in the history of the game with the India-Australia semifinal drawing the biggest crowd so far," according to the PTI. Richardson said, "This Cricket World Cup has been the most followed and best-attended cricket event in history." Broadcast by 44 licensees in seven languages across 220 territories, the India-Pakistan group match "drew an approximate television audience of more than 288 million in India alone, while the Australia versus England match was watched by 2.1 million people in Australia." There are 10 radio licensees broadcasting the ICC Cricket World Cup 2015 matches live into 80 territories and for those following the tournament on new media, the website has attracted 26.25 million unique visitors accumulating 227 million page views, "which is a significant increase on any previous ICC event." And the tournament app "has so far been downloaded 3.6 million times and has been the number-one sports app in no fewer than 48 countries" (PTI, 3/28).

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