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Marketing and Sponsorship

Infront Acquires Dutch Sports Marketing Agency Referee Sportsmarketing

Infront Sports & Media is to acquire Dutch sports marketing agency Referee Sportsmarketing from travel management company ATPI. The 100% acquisition is expected to be finalized by April 1. Referee will be integrated into the Infront subsidiary network and rebranded to Infront Netherlands, while...

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SBJ Morning Buzzcast: May 31, 2024

Friday quick hits; Skipper/Levy behind Unrivaled, to launch in '25 around 3x3 concept; basketball and pickleball show big participation growth in U.S.

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