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Marketing and Sponsorship

Marketplace Roundup: Galatasaray Sign Deal With Russian Oil Firm

Turkish football side Galatasaray "signed a five-year cooperation agreement with Russian oil company Lukoil at Turk Telekom Arena in Istanbul." Board Member Ali Durust said that "the club signed a five-year deal with the Russian company that would also enable Galatasaray fans to get a discount on their shopping." The club "will also get a share from the discount." Durust: "We expect the fans to contribute and increase the brand value of Galatasaray. We are expecting 10 million Turkish liras ($4.3M) in total as revenue" (TURKISH PRESS, 12/18). ... A-League side Western Sydney Wanderers announced a new three-season partnership agreement with NRMA Insurance as naming rights and major sponsor. The insurance company was a Wanderers foundation sponsor in the '12-13 season and will now continue to back the club for the next three seasons (Wanderers).

SBJ Morning Buzzcast: April 26, 2024

The sights and sounds from Detroit; CAA Sports' record night; NHL's record year at the gate and Indy makes a pivot on soccer

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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