Snoozebox said on Thursday that "it had struck a deal to supply Saransk in
Russia with pop-up hotels for fans attending the 2018 World Cup," according to Kasmira Jefford of CITY AM. The operator of portable hotels at events such as the British Grand
Prix confirmed it had signed a preliminary agreement with organizers at
the host city and said "a feasibility study and further commercial
negotiations" would now take place. The statement "was released after reports in The Moscow Times, which
said the company planned to create a hotel complex called Snoozebox
Football Village, with around 2,000 rooms made from its modified
shipping containers." Saransk "is one of the 11 cities hosting the World Cup," which is expected to draw in 1 million visitors (CITY AM, 8/29). In London, Chris Kitching wrote to keep visitors busy, Snoozebox Football Village "will include restaurants, shops, a large screen that will show World Cup matches, and venues for entertainment and recreation." Snoozebox guest rooms "include two beds, an en-suite wet room, wireless internet access, a safe, flat screen television and key card entry." The portable hotel in Saransk "will be set up 10 minutes from a World Cup stadium" (DAILY MAIL, 8/27).
