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Samsung Develops Mobile Seats To Run Along Sydney Olympic Stadium Touchline

Australia fans "will have a glimpse of what might just be the future of prestige sports spectating in this month's test against the All Blacks," according to Nick Mulvenney of REUTERS. Wallabies sponsor Samsung has "developed a mobile bank of seats, the Slideliner, which will run along the Sydney Olympic Stadium touchline on rails and offer the four occupants an unrivalled view of play." During testing of the unique vehicle this week, Samsung Australia CMO Arno Lenior said, "On the game day it'll be behind the LED screens but in front of the seats ... and literally it goes up and down and follows the pace of the game." The occupants of the four seats on the Slideliner for its maiden run in Australia's opening match of the Rugby Championship on Aug. 16 "will be decided by a national competition." The Slideliner, which is controlled by an operator with a joystick, "can move at up to 20 kilometres per hour but it was not reaching quite those speeds in testing at Jubilee Oval stadium in south Sydney this week" (REUTERS, 8/1).

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