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NBA Leads U.S. Sports Leagues On Chinese Social Media Site Sina Weibo

The NBA has by far the biggest presence on Chinese social media site Sina Weibo with more than 27 million followers. Social media agency Mailman took a look at the presence of major U.S. sports leagues and their individual team presences across Sina Weibo, China’s No. 1 social media channel. ...

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Sue Bird and Dawn Porter talk upcoming doc, Ricardo Viramontes of UNINTERRUPTED and NBA conference finals

This week’s pod comes to you from 4se where SBJ’s Austin Karp is joined by basketball legend Sue Bird and award-winning director Dawn Porter as the duo share how their documentary, Power of the Dream, came together and what viewers can expect. Later in the show ,Ricardo Viramontes of The SpringHill Company/UNINTERRUPTED talks about how LeBron James and Maverick Carter are making their own mark in original content. Plus SBJ’s Mollie Cahillane joins the pod to add insight into the WNBA’s hot start and gets us set for the NBA Conference Finals.

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