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Marketing and Sponsorship

Marketplace Roundup: Jumeirah Becomes Official Hotel Supplier Of Statoil Masters Tennis

Luxury hotel group Jumeirah will become the official hotel provider for the Statoil Masters Tennis at the Royal Albert Hall in London, an event owned by IMG. Jumeirah Carlton Tower and Jumeirah Grosvenor House Apartments based in Knightsbridge will provide accomodation for tennis players at the event (IMG). ... Serie A Goiás "has agreed a new kit partnership with Puma" (GOAL, 5/23). ... Barcelona Deputy Mayor Antoni Vives has defended the initiative to put a Barcelona jersey on a Christopher Columbus statue in the city, despite complaints from Espanyol, Barcelona FC's crosstown rival. Vives pointed out that the city government received €100,000 ($129,000) from Nike for the advertising. Vives referred to Espanyol President Joan Collet, who explained that "he was very upset with the Barcelona jersey on Columbus" (EFE, 5/23).

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Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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