StubHub Partners With Lawn Tennis Association To Become Official Ticket Marketplace
StubHub unveiled a new U.K. sporting partnership with the Lawn Tennis Association Wednesday. The three-year deal takes effect immediately, making StubHub the official ticket marketplace for the three major U.K. grass court tennis events: The Aegon Championships at The Queens Club, The Aegon Classic in Birmingham and The Aegon Int'l in Eastbourne. The agreement also provides StubHub with on-site branding opportunities, a brand and content presence on all three tournaments’ websites and other marketing and communications channels including editorial, social media and CRM channels, access to VIP fan experiences and on-site collection points. This will be the sixth sporting partnership signed by StubHub since its U.K. launch in March '12 (StubHub).