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Marketing and Sponsorship

Paris St. Germain's Thiago Silva Agrees To Deal With Marketing Agency IMX

Ligue 1 Paris St. Germain captain Thiago Silva has "signed an exclusive representation deal" with Brazilian sports marketing agency IMX, according to SPONSORING. IMX is IMG's Brazilian subsidiary. IMG Paris' office will overlook Silva's deals in the French market. Talent VP Cecilia Yoshizawa said, "Our objective is to recruit the best athletes for our portfolio. Thiago Silva is respected and considered the best defender in the world. His leadership in the team will attract leading companies." IMX's portfolio includes, amongst others, Brazilian footballer Neymar and surfer Gabriel Medina (SPONSORING, 3/8).

SBJ Morning Buzzcast: May 3, 2024

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Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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