Menu
Marketing and Sponsorship

India U19 Cricket Captain Chand Becomes Latest Pepsi Ambassador

India's U19 cricket World Cup-winning captain Unmukt Chand has "joined the list of star cricketers who endorse Pepsi after the soft drink giant roped him in as its brand ambassador," according to the PTI. Unmukt, who is emerging as one of the most promising cricketers in India, will now be seen in Pepsi's "Oh Yes Abhi!" campaign focusing on youth. He will feature in Pepsi's upcoming advertisement "which will have a face-off between him and the captain of the India's senior cricket team MS Dhoni along with Virat Kohli and Suresh Raina." The campaign went on air on Friday (PTI, 3/1).

SBJ Morning Buzzcast: May 6, 2024

Takeaways from a big sports weekend including The Kentucky Derby and F1's Miami Grand Prix; Caitlin Clark's WNBA preseason debut; a new RSN set to form in Chicago.

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2013/03/04/Marketing-and-Sponsorship/india.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2013/03/04/Marketing-and-Sponsorship/india.aspx

CLOSE