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Volume 10 No. 22
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Perform Group Acquires German Sports Portal Sportal.de

British digital rights company Perform Group plc announced the acquisition of German sports media company Sportal GmbH. Sportal owns Sportal.de, a leading sports portal in the German market and also provides a range of content, production and technology services for clients such as Spiegel, Süddeutsche, RTL/sport.de, Motain and Sportal Media gruppe Switzerland. The acquisition builds on Perform's presence in the German market, having acquired Spox.com and mediasports at the end of '11. Sportal.de has an average of 800k unique sports fans visiting the site every month and will be integrated into the mediasports advertising network, which includes sites such as Spox.com, Goal.com, Comunio.de, Kicktipp.de and Formel1.de, taking its reach to more than 8 million unique sports fans every month (Perform Group).