Fanatics Founder & CEO Michael Rubin hosted his annual Fanatics Super Bowl Party on Saturday at the Arizona Biltmore in Phoenix, and the event featured special performances by Travis Scott, J Balvin, DJ Khaled, Meek Mill, Lil Baby and The Chainsmokers (Fanatics). Also in attendance: Roger Goodell, Damar Hamlin, Peyton Manning, Robert Kraft, Jonathan Kraft, Dean Spanos, David Tepper, Stan Kroenke, Jed York, Howie Roseman, Mark Wilf, Jerry Jones Jr., Wyc Grousbeck, Josh Harris, David Adelman and Tamika Tremaglio (N.Y. POST, 2/12).
New Suns owner Mat Ishbia, left, talks with, from left, Suns G Chris Paul, Roc Nation Sports President Juan Perez and Jay-Z at the Fanatics Super Bowl PartyShareif Ziyadat
WME Sports hosted its annual Super Bowl Party at Toca Madera in Scottsdale Friday, with guests like ESPN’s Jimmy Pitaro and Burke Magnus, Big 12 Commissioner Brett Yormark, Suns co-owner Sam Garvin, Under Armour founder Kevin Plank, WWE EVP/Development & Digital Jamie Horowitz, CBS Sports Chair Sean McManus and WNBA Commissioner Cathy Engelbert. Earlier in the day, Stephen A. Smith moderated a "Champions Panel" with Aces C Candace Parker and Rams coach Sean McVay, presented by the Endeavor-owned Harry Walker Agency (WME).
Former NFLer Rob Gronkowski hosted his annual event, Gronk Beach presented by The Beast Unleashed, on Saturday at Talking Stick Resort in Scottsdale. The beach-themed experience featured performances by 21 Savage, Diplo and Lil Jon and welcomed more than 5,000 fans. Gronkowski captained a team of celebs, including Deebo Samuel and Nick Young, for a pool volleyball game presented by Corona (RMG).
SI’s The Party presented by Captain Morgan was held Saturday, with Machine Gun Kelly and The Chainsmokers headlining the event (SI).
Shaq's Fun House presented by Netspend took place Saturday night, with Shaquille O'Neal kicking off the Super Bowl with an experience for more than 5,000 fans, athletes and celebrities (Netspend).
