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SBJ Cover Story: Big ideas to improve sports

In this week's SBJ cover story, we asked executives to share their ideas to improve sports and sports business. Their responses ran the gamut -- from scheduling to game management to diversity. Some Some of the highlights are below:

  • NFL SVP and Chief Diversity & Inclusion Officer Jonathan Beane: "Sports clubs for all major sports to follow a model that allows avid club fans to own a part of the team. Similar to the Green Bay Packers model, this would require primary owners to put aside a certain percent of the team to be owned by the regular fan."
  • UBS Arena President & OVG East Coast EVP Kim Stone: "Invest in the infrastructure for women’s professional sports so their telecasts, facilities, broadcasts, etc., showcase them in a way that is equal to their male counterparts and provides a platform that allows them to build themselves and their sports into global brands."
  • Horizon Sports & Experiences founder & co-CEO Chris Weil: "Sports are going to transform from a one-size-fits-all broadcast into a personal-cast. Fans will be their own producers, where they can customize everything including camera angles, screens, announcers and data."
  • Dolphins SVP Todd Boyan: "Any sports team that relocates to another city should not be allowed to take the team name, logo and colors with them. The city should retain all trademarks, as sports teams are truly a community asset, in the event a city is awarded a new team in the future" (SPORTS BUSINESS JOURNAL, 1/9 issue).

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NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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