Speed Reads....

ESPN's "Get Up" posted its most-watched month on record in November, averaging 433,000 viewers, up 27% percent from November '20. It was the show’s ninth consecutive month of year-over-year viewership increases (ESPN).

Altius Sports Partners has partnered with Northwestern Athletics to develop and manage the school’s NIL strategic program (Altius).

Future Reebok owner Authentic Brands Group has "tapped its joint venture, SPARC Group, to be the core licensee and US operator" of the brand, increasing the N.Y.-based SPARC’s store count "to 1,600 locations and total retail sales to about $5.5 billion" (BOSTON GLOBE, 12/2).

A 10-member advisory committee has been appointed to work with consulting/search firm Bowlsby Sports Advisors in seeking Northwestern State Univ.'s new AD, replacing Greg Burke. It is anticipated that a new AD will be selected at the Louisiana school in six-eight weeks (NSU).