Menu
Morning Buzz

Super Bowl LIII Ticket Resales Still Tracking Below Last Year

Ticket resales for Super Bowl LIII are tracking below last year, according to data from StubHub, but the game is still poised to become one of the ticket resale marketplace’s largest selling events ever. As of last night, the average sales price on the site was $4,483 per ticket, 16% below the $5,366 from the same point prior to last year's game. The figure is up from $4,154 two years ago for Patriots-Falcons in Houston.

Get-in pricing for Sunday was showing similar year-over-year declines, as activity from Rams fans and California in particular is not showing the same level of intensity as Pennsylvania-based Eagles fans a year ago. Low-end pricing as of last night was tracking at around $2,300, down from more than $3,100 per ticket leading up to Super Bowl LII. StubHub GM of NFL, NBA & NHL Scott Jablonski said a narrative of Patriots fatigue has not proven true, as Massachusetts is the largest-buying state for the game with 18% of all sales.

SBJ Morning Buzzcast: May 17, 2024

Brazil's big win; Leonsis looks for scale; breaking down the big categories for Sports Business Awards and remembering Eddie Gossage

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Morning-Buzz/2019/02/01/SB-Tix.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Morning-Buzz/2019/02/01/SB-Tix.aspx

CLOSE