GoDaddy To Sponsor Patrick In Her Farewell "Danica Double" Races
GoDaddy will sponsor Danica Patrick in the "upcoming 'Danica Double' that will close out her racing career." Patrick has "no ride yet for next month's Daytona 500 or the Indianapolis 500 in May, but she now has the financial backing to pull it off." The company previously backed Patrick and followed her from IndyCar to NASCAR as a primary sponsor, but then "pulled out of racing after the 2015 season." GoDaddy CMO Barb Rechterman said, "Our goals are so well-aligned" (AP, 1/18).