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Volume 24 No. 113
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State Farm Teams Chris Paul And 4-Year-Old Son In Latest Spot

State Farm debuted a new spot from their "Chris & Cliff" campaign featuring Clippers G Chris Paul during yesterday's NBA games on ESPN and ABC. The new “Heritage of the Assist” spot, which includes Paul's 4-year-old son playing the roles of Li'l Chris and Li'l Cliff, features the title characters delving deep into their lineage to answer the question, “Where do assists come from?” (THE DAILY).