A-10 Signs Eight-Year Media Rights Deals With Three Networks
The Atlantic 10 Conference has signed eight-year media rights deals with ESPN, CBS Sports Network and NBC Sports Network starting with the '13-14 season. A formal announcement is expected to come today. Financial terms were not disclosed. Bevilacqua Helfant Ventures represented the A-10. The conference keeps a significant amount of digital and sponsorship rights, which it plans to use or sell separately. Under the new deals, the A-10 will double its number of national basketball game broadcasts to 96 (73 men's and 23 women's).