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Volume 24 No. 158
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AEG Forming Ticket Venture With Outbox Technologies, Cirque de Soleil

AEG announced today that it is forming a joint ticketing venture with Outbox Technology and Cirque de Soleil. The new company, Outbox Enterprises, will be run by Outbox Technology CEO Jean-Francoys Brousseau and former Ticketmaster CEO Fred Rosen. The move comes one year after AEG was given the green light to develop a separate ticketing company after the Ticketmaster-Live Nation merger was approved by the Department of Justice. AEG sold about 10 million tickets last year, producing $400M in revenue. Montreal’s Bell Centre is an Outbox account.