Notre Dame Alums Launch College Athlete Merchandise Shop Through MOGL, Vintage Brand Partnership

Sports apparel company Vintage Brand has partnered with NIL-compliant marketplace MOGL to launch a new merchandise shop for college athletes. The online marketplace on MOGL will let athletes leverage their NIL rights to sell their own branded merchandise and earn income.

Vintage Brand will provide its printing, e-commerce, customer service and fulfillment services to help student athletes create their own apparel and merchandise products. Former Notre Dame baseball player Chad Hartvigson is the co-founder of Vintage Brand. Fellow Notre Dame alumni Brandon Wimbush, who played quarterback for the Fighting Irish, is the founder of MOGL.

“We said everyone else would be targeting the top 2% of athletes that have professional careers, but we want to benefit and provide value and opportunities to those other athletes who still provide value at that local level,” Wimbush told SportTechie in March regarding MOGL’s target market.