Social gaming developer GreenPark Sports has raised a $31 million Series B round in advance of its first NFT release, which is being produced in conjunction with blockchain-based esports designer Immutable.
Terraform Capital led the investment and was joined by notable sports venture firms Sapphire Sport and ADvantage, both of whom had also participated in earlier rounds.
GreenPark Sports seeks to develop highly engaging sports and esports titles. Among its partners are the NBA, LaLiga and League of Legends Championship Series. YouTube co-founder Chad Hurley also co-founded GreenPark Sports, which previously raised a $14 million Series A and an $8.5 million seed round. Its first NFTs will launch within a few weeks, while eying an even more robust offering in 2022.
“GreenPark Sports is committed to creating the de facto new fan experience, providing unique and innovative ways to engage today’s modern sports fans,” Ken Martin, GreenPark Sports co-founder and CEO, said in a statement. “We're grateful to have so many thought-leaders as strategic partners to help bring our shared vision to life, building on the momentum and insights we've gained during our Early Access phase. We'll continue to push even further with GreenPark Sports as a fan-first approach that presents new expansive social experiences for them to connect, celebrate and activate their fandom into a multi-sport metaverse.”
