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Sports Business Daily issues
Volume 27 No. 83
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Pepsi Still Moving Ahead With Plans For Super Bowl LV Halftime Show

By Tyler Everett
October 14, 2020
Pepsi Head of Sports Marketing Justin Toman reflected on the pandemic’s impact on his company during the virtual Intersport Brand Innovation Summit yesterday, and shed some light on the soft drink brand's strategy around Super Bowl LV. When asked whether the game taking place in Tampa, with...
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