Data catalog firm Alation announced that its data organization software is being used by fantasy sports and sports betting leader DraftKings.
Alation’s machine learning-powered data catalog system allows DraftKings’ data analysts to have a centralized location for data discovery. The company’s platform includes a data recommendation engine and a searchable catalog for finding user data.
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“Data is the lifeblood of our organization. We use Alation to better understand our data, improve onboarding of new employees, and empower our teams with critical insights to build better products and features for our customers,” said Paul Liberman, president of global technology & product at DraftKings, in a press release.
Other companies that operate on Alation include e-commerce shop eBay, energy provider Exelon, German reinsurance firm Munich Re and pharmaceutical brand Pfizer. Last month, DraftKings announced plans to become public in a merger that is expected to finalize in the first half of this year.
