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Volume 26 No. 90
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Ad Prices For NFL Games Buck Declining Trend For Other Shows

The NFL "remains an anomaly" in the midst of a season where the "price of a 30-second commercial in a majority of broadcast TV's premiere shows is on a decline," according to Jeanine Poggi of AD AGE. NBC's "SNF" once again "came in at No. 1 on Ad Age's annual pricing survey of media agencies," with...

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