Menu
Marketing and Sponsorship

Marketplace Roundup

Adobe has signed a deal to become a founding partner of the Warriors' new Chase Center. Adobe's partner designations include presenting the Chase Center Art Collection, sponsoring the team's "Peaceful Warriors" anti-bullying community program and collaborating with the Warriors' Studio group. The Art Collection includes 87 original pieces, 250 pieces of photography and nine museum-quality graphics (Warriors).

CODE ORANGE: In Syracuse, Ben Burrows notes Syracuse football fans will have to "wait a little longer to purchase a jersey featuring the team’s signature orange as the primary color." Syracuse AD John Wildhack said that the "orange and white jerseys have been delayed until later this year because of a production error with Nike." Wildhack: "There was a production issue with the orange and the white in terms of what was delivered. They got the font wrong on the numbers." He added, "We will have the orange and the white for sale, probably -- they should be in sometime in October" (Syracuse POST-STANDARD, 8/30).

TAKE A SEAT: Gaming chair manufacturer Raynor Gaming signed an "official partnership" with the Bucks Gaming NBA 2K League team. As part of the agreement, gaming chairs "bearing the Bucks Gaming logo and colors will be supplied to the Bucks Gaming Performance Center." In addition, fans will be "able to purchase identical chairs for themselves" (ESPORTS OBSERVER, 8/29).

SBJ Morning Buzzcast: May 6, 2024

Takeaways from a big sports weekend including The Kentucky Derby and F1's Miami Grand Prix; Caitlin Clark's WNBA preseason debut; a new RSN set to form in Chicago.

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2019/08/30/Marketing-and-Sponsorship/Roundup.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2019/08/30/Marketing-and-Sponsorship/Roundup.aspx

CLOSE