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NBAers Learn Tricks Of Trade Via NBPA's Broadcaster U. Program

Current and former NBAers during the '19 Finals have been training at Broadcaster U., a "career development program administered" by the NBPA for those interested in a media career, according to Josh Schafer of YAHOO SPORTS. This year’s cast -- which included Nuggets G Isaiah Thomas, Hawks G Justin Anderson, Jazz F Georges Niang, Magic G D.J. Augustin, Pistons F Jon Leuer and free agent G Jameer Nelson -- learned the "requirements of being on the other side of an interview inside a newsroom-esque studio." Players practiced "commentating and analyzing through rewatching the first two games of the Finals and previewing Game 3." The point of the program is to "provide a sample of every part of the production and learn what best suits their interests." The program was created in '08 and has "instructed more than 65 current and former players," including "prominent analysts" such as TNT’s Shaquille O’Neal and ESPN's Richard Jefferson. After a year off in '18, it shifted from Syracuse to the Annenberg School of Communications & Journalism at USC following a "request from players to be in a bigger market" (SPORTS.YAHOO.com, 6/11).

SBJ Morning Buzzcast: May 8, 2024

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Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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