Indiana Univ. will transition its Memorial Stadium gameday ticketing process to a "tiered system" for the '19 football season, with four dedicated tiers "not including the Hoosiers’ long-standing student section," according to Zach Osterman of the INDIANAPOLIS STAR. These changes come after a "minor furor erupted last season over single-game ticket prices, which some fans felt were too high." Memorial Stadium has never "employed a tiered pricing structure." IU AD Fred Glass said, "We really tried to listen to our fans. A lot of our staff was tempted to dismiss (those frustrations), but I thought we ought to listen to that, and I challenged our ticket office to come up with a tiered ticket price system." Under the new plan, single-game ticket prices will "vary based on the game and opponent." For example, tickets for IU’s home opener against Eastern Illinois on Sept. 7 range from $20-55, while tickets for the Big Ten opener a week later against Ohio State will cost $50-105. Meanwhile, IU will "introduce beer and wine sales to home games at Memorial Stadium this fall." Glass said that IU is "working with a consultant on the broader implementation of various procedures around alcohol sales, and that alcohol-free sections could be included in the future" (INDIANAPOLIS STAR, 5/30).
