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Marketing and Sponsorship

Harley-Davidson, Bucks Announce Co-Branded Apparel Line

Harley-Davidson and the Bucks have "launched a co-branded apparel line that features T-shirts and sweaters for adults and a youth T-shirt," according to Nick Williams of the MILWAUKEE BUSINESS JOURNAL. The apparel "includes graphic designs of the Bucks' logo and the Harley-Davidson bar and shield logo, along with an outline of the state of Wisconsin." The merchandise can be "purchased at Harley-Davidson dealers, Harley-Davidson.com, the Harley-Davidson Museum, Bucks Pro Shop locations, Bucks.com, Fanatics.com and NBAstore.com." Bucks jerseys began featuring a Harley-Davidson patch beginning in '17-18 (BIZJOURNALS.com, 5/21).

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