Menu
Marketing and Sponsorship

Last-Minute NBA Trade Wreaks Havoc With Ad For DC Pizza Chain

Markieff Morris will star in a new ad for a DC-area pizza chain that "will debut during Saturday's broadcast" of Wizards-Bulls on NBC Sports Washington despite the Wizards trading the forward to the Pelicans late Wednesday night, according to Scott Allen of the WASHINGTON POST. Paisano's Pizza filmed the ad with Morris this summer, but ESB Advertising "finally completed" editing the spot late Wednesday afternoon. Morris was traded "less than five hours later." The ad is slated to air "twice during every Wizards game on the network for the remainder of the season." ESB Advertising Founder Eiman Bassam said that he "considered pulling Morris' commercial entirely, but ultimately decided to let it run 'for a few weeks.'" Allen notes Paisano's shot an ad with Redskins LB Ryan Kerrigan, DT Daron Payne and WR Josh Doctson that ran "throughout the NFL season," while a Capitals-themed ad with LW Andre Burakovsky and RW Devante Smith-Pelly debuted last month. Ironically, there has been "speculation for months that Burakovsky ... will be dealt" before the NHL trade deadline later this month. Meanwhile, there is "nothing to be done about the more than two million delivery menus featuring an image of Morris that Paisano's printed a couple of weeks ago" (WASHINGTONPOST.com, 2/8).

SBJ Morning Buzzcast: May 13, 2024

Upfront week and sports is grabbing more of the pie; Why the WNBA going to Toronto is important; San Diego continues to be a baseball town

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2019/02/08/Marketing-and-Sponsorship/Markieff-Morris.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2019/02/08/Marketing-and-Sponsorship/Markieff-Morris.aspx

CLOSE