Iowa's basketball revenue has fallen short of expectations in both of the past two yearsGETTY IMAGES
Univ. of Iowa athletics revenue came in "below expectations for the budget year that ended June 30 -- thanks, in part, to subpar football and basketball income," according to Vanessa Miller of the Cedar Rapids GAZETTE. Although the $116.2M in total Iowa athletics revenue for FY '18 was $839,111 below the budgeted $117.1M, it still "represented an increase" over '17 revenue. Total UI athletics revenue in '17 reached $115.1M. Big Ten contributions have "helped sustain a UI athletics program that saw football and basketball revenue fall short of expectations" in both '17 and '18. In the budget year that just ended, Iowa "football generated" $21.7M -- below its $23.5M budget and last year’s $24.1M total. Iowa football and basketball "overspent their budgets" in '17 and '18 -- with football in '17 overspending by $2.8M and then by more than $865,000 in the "most recent budget year." Meanwhile, both Northern Iowa and Iowa State athletics saw "income above budget and above last year’s totals." UNI brought in $14.4M, and ISU generated $83.6M -- which was $7.8M "above budget" and $5.6M "above last year." ISU was the "only one among the three schools to top its budget in football and basketball revenue" in '18 -- bringing in $10.7M for football, or $308,810 above budget (Cedar Rapids GAZETTE, 11/10).
