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Volume 26 No. 28
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PayPal Signs Deal With Suns In Latest NBA Jersey Patch Sponsorship

The Suns have signed a jersey patch deal with PayPal, becoming the 25th NBA team to have such a deal. Terms of the pact were not disclosed, but the agreement makes PayPal the official payment partner of the Suns, the WNBA Phoenix Mercury and Real Club Deportivo Mallorca, which is also owned by Suns Owner Robert Sarver and plays in Spain’s La Liga Segunda División. The deal also makes PayPal a payment option at Talking Stick Resort Arena and at the Suns team store in the arena, with fans to access PayPal through the Suns team app. The Suns will also make PayPal Credit available for season-ticket purchases. PayPal will get in-arena and stadium signage and a presence on broadcast, digital and through other promotions. The Mercury will also have the PayPal logo on the front of their jerseys starting next season. The Mercury jerseys will be revealed in the spring. “The primary driver for us and for PayPal is the customer experience and creating an environment that is seamless and convenient as possible,” Suns President & CEO Jason Rowley said. “The other pieces that were critical were finding a partner with a global platform and also with a strong presence in the Arizona market.” The deal is PayPal’s first team sponsorship. “We are very brand conscious,” PayPal North America GM Robert Clarkson said. “Being a member of the Valley community, we see the investment the Suns have made in consumer experience. It was a natural fit for us.” No agencies were used in the deal.

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