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Marketing and Sponsorship

Sock Company Ready For Launch Of New NHL Alumni-Branded Line

Flames great Lanny McDonald is one of the NHL legends to have his face featured on a sock BABSOCKS Toronto-based sock maker Babsocks is "launching the Sockey Hall of Fame ," which is an "ambitious project that is creating socks for many of the most famous players in NHL history, with the end...

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SBJ Morning Buzzcast: May 31, 2024

Friday quick hits; Skipper/Levy behind Unrivaled, to launch in '25 around 3x3 concept; basketball and pickleball show big participation growth in U.S.

Kate Abdo, Ramona Shelburne and a modern day “Heidi Moment”

On this week’s pod, CBS Sports’ Kate Abdo gets us set for the UEFA Champions League final. ESPN’s Ramona Shelburne shares what went into executive producing her upcoming FX mini-series, "Clipped," about the Donald Sterling saga, and SBJ's Mollie Cahillane joins to tell us who's up and who's down in sports media.

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