N.Y.-based ticket options company ShooWin recently closed on a Series A Preferred round of financing, led by Cuneo & Co. and Bellnote Partners LLC. Financial terms were not disclosed, but ShooWin execs described the round as a multi-million dollar one. Part of the round has been dedicated to acquire tickets that will become part of the company's offering in which fans can buy reservations to purchase face-value tickets for in-demand and contingent sporting events should their chosen team reach that given event. The financing was developed in part by new ShooWin CEO David Lane, who has succeeded company founder Brisa Trinchero. Lane previously held exec roles with FanDuel, TouchTunes and Outfront Media. Trinchero, a Broadway producer and investor, remains ShooWin Chair, and Cuneo & Co. Partner Gavin Cuneo has joined the company's BOD as part of the financing. "This puts us in a strong position to really accelerate our growth," Lane said. "We are continuing to show rightsholders that we can monetize events throughout the year with real fans in a way that is not competitive with the secondary market." ShooWin is currently selling ticket options for the CFP Championship game, five college football conference championships, and MLB and NFL playoffs, among other events. The NHL and NBA playoffs will be added soon.
