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Marketing and Sponsorship

Marketplace Roundup

In West Palm Beach, Hal Habib noted the Dolphins introduced &pizza as the "featured pizza supplier" at Hard Rock Stadium. The fast-casual chain's "part-owners include" Dolphins Owner Stephen Ross. The team recently severed ties with Papa John's, but a source said that the Dolphins "made their decision" before Papa John's Founder John Schnatter "triggered a national controversy." The contract between Papa John's and the team expired March 31, when it was "mutually agreed upon" that the multiyear partnership "would not be renewed" (PALMBEACHPOST.com, 8/7).

START SPREADING THE NEWS: Under Armour said that it is "committed to opening a flagship store" on Fifth Avenue in N.Y. next year, despite its "ongoing restructuring effort." In Baltimore, Holden Wilen noted UA announced "plans for a new brand house" in '16, which would open inside the space "formerly occupied by the iconic FAO Schwarz toy store." The 53,000-square-foot space would put UA's "interlocking 'UA' logo in front of thousands of tourists from all over the world" (BIZJOURNALS.com, 8/7).

SCHOOL COLORS: Cash-back site Ebates has partnered with IMG College to support the 14th annual College Colors Day, which will be held Aug. 31. The relationship will run Aug. 3-Sept. 3, during which Ebates will provide a 20% cash-back promotion for fans purchasing licensed collegiate items leading up to the College Colors Day. IMG will support the partnership across 24 partner schools via intellectual property, digital and mobile assets and social branded content (IMG).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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