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Research and Ratings

Overnight Ratings: Overwatch Finals Not Very High On Linear TV

Overwatch League had its first finals over the weekend, and overnight ratings were not incredibly high, as has been the norm for esports properties on linear TV. ESPN on Friday night drew a 0.2 overnight from 7:00-9:15pm ET for Day 1 of the finals. On Saturday afternoon from 4:00-6:00pm, Disney XD averaged a 0.1 for Day 2 of the finals. ESPN2 then did a re-air of the finals on Saturday night at 9:00pm, drawing a 0.1 overnight. ABC yesterday also did a Finals recap show, drawing a 0.3 overnight from 3:00-5:00pm. Streaming data for the Finals was unavailable at presstime.

NOTES: UFC on Fox 30 drew a 1.2 overnight on Saturday night, likely marking Fox’ lowest-rated broadcast TV card since it acquired rights in late ’11….ABC drew a 0.6 overnight for the WNBA All-Star Game on Saturday afternoon. The ASG drew a 0.5 in the same window last year. Saturday’s game peaked at a 0.9 from 5:45-6:00pm.

The chart below lists overnight ratings from weekend sports telecasts on broadcast TV.

TELECAST
DATE
NET
TIME (ET)
RATING
"Special Olympics: 50 Years of Changing the Game"
7/28
ABC
2:30-3:30pm
0.5
WNBA All-Star Game
7/28
ABC
3:30-6:00pm
0.6
Tough Mudder X: Richmond (taped)
7/28
CBS
1:00-2:00pm
0.5
Major League Fishing (taped)
7/28
CBS
2:00-3:00pm
0.5
PGA Tour: RBC Canadian Open: Third Round
7/28
CBS
3:00-6:00pm
1.3
UFC on Fox prelims
7/28
Fox
6:00-8:00pm
0.8
UFC on Fox 30: Dustin Poirier d. Eddie Alvarez
7/28
Fox
8:00-10:15pm
1.2
Golf: Senior Open Championship: Third Round
7/28
NBC
12:00-2:15pm
0.7
"Incredible Dog Challenge"
7/28
NBC
2:15-3:00pm
0.7
U.S. Swimming Championships (taped)
7/28
NBC
3:00-5:00pm
0.6
Tour de France: Stage 20 (taped)
7/28
NBC
5:00-6:00pm
0.5
"X Games Minneapolis Anthology"
7/29
ABC
1:00-3:00pm
0.6
"Overwatch League Grand Finals Recap"
7/29
ABC
3:00-5:00pm
0.3
Rodeo: "Days of '47"
7/29
CBS
1:00-2:00pm
0.5
"Road to 100th PGA Championship"
7/29
CBS
2:00-3:00pm
0.5
PGA Tour: RBC Canadian Open: Final Round
7/29
CBS
3:00-6:00pm
1.7
"All The Way Up: Baker Mayfield"
7/29
Fox
3:00-3:30pm
0.3
"All The Way Up: Baker Mayfield"
7/29
Fox
3:30-4:00pm
0.3
NHRA Mello Yello Series (Sonoma)
7/29
Fox
4:00-7:00pm
0.6
Golf: Senior Open Championship: Final Round
7/29
NBC
12:00-2:00pm
0.9
U.S. Gymnastics Classic (taped)
7/29
NBC
2:00-3:00pm
0.7
U.S. Swimming Championships (taped)
7/29
NBC
3:00-5:00pm
0.7
Horse Racing: Breeders' Cup Challenge Series: Haskell Invitational
7/29
NBC
5:00-6:00pm
0.7
Download the
Overnight Ratings

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