Menu
Media

ESPN Gets Imaginative With Limits On Showing World Cup Highlights

The highlight restrictions placed on ESPN during the FIFA World Cup has forced the net to "get creative" when it comes to covering the event, according to Jonathan Tannenwald of PHILLY.com. The net "can't show game footage on any of its studio shows or on its website," while "SportsCenter" is limited to "two minutes of highlights per show" from 6:00pm-12:00am ET. That has led to ESPN soccer analyst Taylor Twellman doing "tactical analysis videos with Legos," while "SportsCenter" host Scott Van Pelt has "asked viewers to send in their kids' drawing of the actions." These particular restrictions apply only to this tournament, as ESPN negotiates with Fox "on an event-by-event basis." It actually may be noteworthy that ESPN is "giving such prominence to an event it doesn't have rights for." The net could have left the World Cup "to the side, especially amid the frenzy of NBA free agency," but that "hasn't happened." "ESPN FC" Coordinating Producer Steve Palese said, "There was a commitment to do it, especially on SportsCenter, but I think it's only growing." Tannenwald noted "ESPN FC" moved to ESPN+ when the streaming platform launched in April, but it "has been back on TV during the World Cup." Palese: "We're on so close to the end of the games that we operate as if people have seen the games, because that's really the only way to do it" (PHILLY.com, 7/4).

SBJ Morning Buzzcast: May 13, 2024

Upfront week and sports is grabbing more of the pie; Why the WNBA going to Toronto is important; San Diego continues to be a baseball town

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2018/07/06/Media/World-Cup-ESPN.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2018/07/06/Media/World-Cup-ESPN.aspx

CLOSE