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Marketing and Sponsorship

Return Serve: Fila Brings Back Bjӧrn Borg As Brand Ambassador

Borg first signed a partnership with Fila in '75, two years after he turned professional FILA Fila has brought back Bjӧrn Borg as a "brand ambassador" more than "40 years after the original relationship was created,"  according to Jean Palmieri of WOMEN'S WEAR DAILY. The partnershi...

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