Menu
Marketing and Sponsorship

U.S. Curler Matt Hamilton Getting Endorsement Calls After Gold Medal

Hamilton's mustache has made him recognizable, and he has been pitched to endorse grooming productsGetty Images

Gold Medal-winning U.S. curler Matt Hamilton has "been presented with so many endorsement opportunities" after the Pyeongchang Games that he has had to "hire an agent," according to A.J. Perez of USA TODAY. Hamilton said, "There were a lot of offers from different things coming out and I don’t know how to handle it. The fact there are companies that want to give me stuff and want me to endorse their products, you feel like a professional athlete when, in curling, I’ve had to work a full-time job and train on the side." Perez notes Hamilton is the "most recognizable member of the team." His recognition factor is "partly from the hype early in the Olympics as he teamed with his sister, Becca, as part of mixed doubles curling team." Hamilton's mustache has also made him recognizable, and he has been "pitched to endorse mustache grooming products." Hamilton: "It’s getting to the point where maybe in America that maybe we can be professional in curling. We might not make millions of dollars, but if we can feed our families and support ourselves, that’d be a dream come true." Meanwhile, some members of the Team USA curling team are "headed to Hollywood" this week to "meet with producers" about a film on the team's win (USATODAY.com, 3/3).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2018/03/05/Marketing-and-Sponsorship/Curling.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2018/03/05/Marketing-and-Sponsorship/Curling.aspx

CLOSE