SBJ In-Depth: Winter Olympics
SportsBusiness Journal takes a 360-degree view of the Pyeongchang Olympic Winter Games, examining the host’s readiness to stage the world’s biggest sporting spectacle, how sponsors and brands plan to activate around the games, which athletes will grab the attention of viewers and sponsors and NBC’s plans to bring all of the action to fans in the U.S.
Publishing Date: January 22
Ad Close: January 8
Materials Due: January 10
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