The Colts are 3-11 this season, and the team's "habit of loss has brought a hushed sense of disappointment to local retailers" that carry Colts merchandise, according to Fatima Hussein of the INDIANAPOLIS STAR. Hussein notes "few people are buying, especially jerseys." Matt Hamlon, GM at Indianapolis-area sports memorabilia store Collector's Den, said that sales of Colts merch are "way down this season." He added that if consumers are interested in buying anything, it is the "jerseys of former players: Peyton Manning, Marvin Harrison, Edgerrin James and Reggie Wayne." Hamlon said that "no one cares about current players these days." He has sold "one Andrew Luck jersey this season." Hussein notes Luck has "not played this season" due to injury. Luck ranked 16th in NFL jersey sales last season at Dick's Sporting Goods but has "plummeted to 37th this season." Tickets are "fetching less interest, as well." As recently as Monday, tickets for the Colts' Thursday night matchup with the Broncos were listed on StubHub for "as low as $6." Genesco, the parent of Indiana-based Lids, said that same-store Q3 sales for Lids fell by 6% "compared with the previous year" (INDIANAPOLIS STAR, 12/15).
