Blazing Speed: Return Of Football Program Sends UAB Apparel Sales Skyrocketing

UAB apparel sales are "booming" this school year, with the return of the football program after a two-year absence "getting much of the credit for the increase," according to Erin Edgemon of the BIRMINGHAM NEWS. UAB Dir of Business & Auxiliary Services Steve Murray said that sales in the last four months are "higher than what the university bookstore did all last year." Birmingham-based Snoozy's College Bookstore Manager Brad Goggins said that the store has seen "record sales this year." He added that at UAB's first home football game, Snoozy's "had its biggest" single sales day ever. Edgemon noted Snoozy's has "two spaces for merchandise sales at Legion Field," while the UAB bookstore is selling merchandise at Legion Field on game day "for the first time this year." Retailers like Dick's Sporting Goods and Academy Sports + Outdoors are "carrying a wider selection of UAB products this season to keep up with fan demand." Murray added that all Under Armour-branded UAB apparel is "popular" among fans (AL.com, 11/20).