SBD/November 17, 2017/Media

Growing NFL Fandom In Mexico Leads To Increased Media Coverage Of League

The NFL is going to Mexico for this weekend's Patriots-Raiders game at Estadio Azteca, and media companies like Primero y Diez are "reflecting an unabashed devotion" to football in the country, according to Randal Archibold of the N.Y. TIMES. Primero y Diez, which translates to F...

This is a SportsBusiness Daily article. Perhaps you are not logged in to your SBD account or you are not an SBD subscriber. To access this article, please click Log In, Subscribe or Free Trial.

Already a SBD Subscriber?

Become a Subscriber Today

  • E-mail alerts of the week's sports business news.
  • Up to the minute coverage of sports business news around the country online and more...
Request a Trial
Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug