Louisiana Purchase: Saints, Pelicans To Be SeatGeek's First Clients In NFL, NBA
The Saints and Pelicans have signed multiyear partnerships with SeatGeek that will see the N.Y.-based ticket platform become the teams’ primary ticketing provider beginning with the ’18 NFL and ’18-19 NBA seasons. The agreement will also cover secondary ticketing for the Pelicans. The deals represent the first move for SeatGeek into NFL and NBA ticketing after previously signing several MLS team and league deals for its mobile-focused SeatGeek Enterprise platform, which contemplates selling tickets across a wide range of ecommerce platforms. Financial terms were not disclosed. “SeatGeek allows our fans to explore new, innovative and flexible ways to purchase tickets with full ticket authentication,” said Saints and Pelicans President Dennis Lauscha. The deal follows a separate distribution pact SeatGeek recently struck with Facebook allowing SeatGeek Enterprise clients to sell tickets directly through the social media platform. “We’re confident this is just the beginning of a movement across the industry,” said SeatGeek co-Founder Russ D’Souza.