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Marketing and Sponsorship

Going Off The Beaten Trail: Pistons Sign Floor Apron Signage Deal With Jeep

The Pistons have signed a deal with Fiat-Chrysler's Jeep brand that gives the carmaker floor apron signage in front of both team benches at Little Caesars Arena in downtown Detroit. Financial terms of the deal were not disclosed, but Jeep becomes the domestic car sponsor of the team. Jeep will also be the sponsors of the Pistons “Wired” series on Pistons.com and have content on all of the team’s social media channels. Jeep will see other signage inside the arena as well.

SBJ Morning Buzzcast: May 3, 2024

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Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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