SBD/September 13, 2017/Marketing and Sponsorship

Warriors Reset Another Market With Rakuten Deal; Both Sides Benefit From Partnership

The Warriors yesterday signed a jersey patch deal with Japanese tech firm Rakuten , and they "deserve credit for drastically re-setting another NBA market," according to Dieter Kurtenbach of the San Jose MERCURY NEWS. Most jersey sponsorship deals have been worth between $5M-7M ...

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