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UFC Partners With Tech Company Heed To Enhance How Fans Watch Fights

The UFC is turning to a high-tech platform that could "enhance the way fans watch fights" by reaching a partnership with Massachusetts-based Heed, according to Dan Gelston of the AP. The joint venture between WME-IMG and AGT Int'l wants to "change the way fans connect with sports at home or at a li...

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Sue Bird and Dawn Porter talk upcoming doc, Ricardo Viramontes of UNINTERRUPTED and NBA conference finals

This week’s pod comes to you from 4se where SBJ’s Austin Karp is joined by basketball legend Sue Bird and award-winning director Dawn Porter as the duo share how their documentary, Power of the Dream, came together and what viewers can expect. Later in the show ,Ricardo Viramontes of The SpringHill Company/UNINTERRUPTED talks about how LeBron James and Maverick Carter are making their own mark in original content. Plus SBJ’s Mollie Cahillane joins the pod to add insight into the WNBA’s hot start and gets us set for the NBA Conference Finals.

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