DC-based digital learning outfit Everfi, which runs digital education programs for the NFL, MLB and NHL as well as numerous individual athletes and coaches, has raised a massive $190M Series D funding round involving private equity firm and CAA owner TPG Capital, The Rise Fund, Main Street Advisors and Advance Publications. The Rise Fund is a newly formed social impact fund involving Bono, Sir Richard Branson, and Steve Jobs’ widow Laurene Powell Jobs, among several others, and Everfi represents its first investment. American City Business Journals, parent of THE DAILY and SportsBusiness Journal, is a unit of Advance Publications. The investors join existing Everfi partners including Amazon CEO Jeff Bezos, Alphabet Chair Eric Schmidt, Twitter co-Founder Evan Williams and Allen & Co. The new funds will be used in part to expand the company’s education technology offerings, with sports eyed as a key vertical for growth. Everfi powers the NFL’s Character Playbook program, Summer Slugger for MLB and Future Goals for the NHL.
