Sports genetics company Athletigen Technologies is teaming up with Kinduct Technologies, a data and analytics software provider, to integrate genetics with athletic performance data.
Athletigen is known for analyzing an athlete’s genetic makeup and using that to help the athlete achieve his or her performance goals. Kinduct allows teams and organizations to look at data from multiple athletes and use that to make informed decisions to improve individual performance.
“The partnership with Kinduct is an exciting opportunity, with both companies focused on pushing the limits of human performance,” Athletigen CEO Dr. Jeremy Koenig said in a statement Tuesday. “Clients will now have access to genetic markers combined with performance data, biometric scores and subjective inputs to provide a comprehensive view of the athlete to help understand and improve their in-game performance.”
Before teaming up with Athletigen, Kinduct’s products collected and analyzed data for a wide range of athletes. Now, there will be an added layer of genetics data.
For Athletigen, this partnership could be a way to expand the brand. Kinduct has established relationships in the NHL, MLB, NFL, NBA, MLS and NCAA, and now, Athletigen’s insights in genetics can reach teams in those leagues as well.
